OBJ’s FRI&NDS Yacht Soirée: Art, Music & Purpose at Monaco Grand Prix 2025

Friday May 23rd, 2025

Monaco- When Formula 1 roared through the French Riviera this year, Odell Beckham Jr. elevated the Monaco Grand Prix beyond racing with an unforgettable event that blended culture, creativity, and connection. His invitation-only FRI&NDS soirée aboard a luxury yacht became a beacon of intention anchored in art and authenticity

A Cultural Gathering with a Cause

FRI&NDS wasn’t just a party—it was a cultural manifesto. Attendees ranged from athletes to artists, influencers and business people including stars like Devin Booker, Starino and Chanel Iman. The guest list embodied a fusion of talent, creativity, and vision.

Art Meets Philanthropy

The event featured a striking art exhibit presented by Lisbon’s Underdogs Gallery. Street artist Vhils debuted a unique concrete piece that was auctioned for charity, with proceeds supporting Iminente’s Bairros Project—an initiative driving education and social empowerment in Portuguese communities.

The Soundtrack of Identity

Music curated the evening’s atmosphere. DJ HoneyLuv and the genre-defying duo Paperwater kept the vibe electric, while Spanish concept artist Fran Dmenchi offered complimentary tattoo sessions—creating an immersive experience that blended visual art with personal expression.

More Than Just a Yacht Party

For OBJ, FRI&NDS was about uplifting others—a theme echoed in his own words: “It’s not about getting to the top of the mountain, but how many people you bring with you.” The event celebrated community, creativity, and cultural legacy in a setting as dazzling as the Grand Prix itself.

BGSE was proud to work with OBJ and the FRI&NDS Team to produce this event.